Quantifying the Shopper Relationship

The Most Valuable Asset One of the most valuable assets you, as a retailer, have is the relationship between you and your shoppers. Building and maintaining such relationships have become the focus of many functional roles within larger retail organisations because many have started calculating the value of a shopper differently. The traditional paradigm was…

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Brand as a Moat

A moat describes the ability to reap economic competitive advantages over competition and yield an above average profit for a period of time. In today’s startup crazed world, many cite data network effects and technology IP as a defensible moat and seem to ignore the effect that brands have as a possible defensible strategy. Perhaps…

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The Retail Entrepreneur

We hear news every day about the death of retail or the retail apocalypse with the mega brands dominating the space- but what does it really take to win in the retail game? This guide is meant to guide you along the journey and the thought process of whether going into the retail business is…

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